Only Three Artists Sold Over 1 Million Units This Year : Find Out Who Are Those Artists
So far this year, we only have three-million selling albums in the hand of 3 different artists.
According to latest mid-year report published by Nielsen Music’s indicate that only three albums have sold over 1 million units so far this year: Adele‘s ” 25 ” , Drake‘s ” Views ” and Beyonce‘s ” Lemonade ”.
In fact this is a good development for the growth of albums sales in recent years, last year report indicate that only Taylor Swift is the only artist that reach that mark in the mid part of the year with her 1989 album.
However, the whole of 2015 only have two artists sold over 1 million units, part of a drab environment for once-lucrative, bundled album releases.
Adele
The 25 album was most popular album of year 2015. Here are short highlight of how the album is successful last year: First single of the album ” Hello ” hit 1 billion views on Youtube in just 87 days — a new record was set for that single, the previous held by PSY’s ‘Gangnam Style’. In its second week ‘25′ became the first album ever to sell more than a million copies in two different weeks, and it did the same in its third week – that’s three million-selling weeks.
Adele’s success comes from the approached she made to limit the album away from streaming platforms such as Apple Music, Spotify, but after 6 months of the released the album to exclusive live on those limited platforms.
With that approached Adele get her fans to purchased that ” 25 ” album either on digital formats or physical stores around the world.
Beyonce ‘Lemonade’.
Lemonade was released as Tidal exclusive in April this year, and since is still not available on any other streaming service. By making the album an exclusive, like Adele did with 25, Beyonce fans had few options to listen to Lemonade it was either download Tidal to stream the album or buy the album, so this prompted people to either purchase a physical or digital copy.
Drake ‘Views’.
Drake’s Views was only available on Apple Music streaming platform. Though, the album became more widely available to other streaming services not too long after. However, despite it only being windowed for a short period of time, some music fans do not want to wait in order to listen to their favourite artists new music.
For Spotify and Tidal subscribers, or users of other music services purchasing the album is easier and less complicated than signing up to Apple Music in order to listen to the album and having to remember to cancel the subscription when the trial period is over.
Are artist exclusives and windowing music creating million-selling albums?
Well, for these artists making their music less available and choosing one platform to release their album ultimately bagged them a million-selling album. Though, this may not have been the determining factor, it definitely played a part in getting music fans to actually purchase their albums as opposed to using streaming services, especially free services like YouTube.
In an era where album sales are plunging, it seems as though people don’t care anymore about buying albums. It’s just the superstar artists that seem to be able to sell theirs.